Listing video ads for real estate agents

One clean listing photo, no people in frame, becomes a four-scene vertical ad with narration for Reels and TikTok. Review the plan first. $4 entry pack, 2 credits per ad.

Updated September 11, 2026. Prices of alternatives checked September 9, 2026.

Finished result: one vertical 720p MP4, four generated scenes with narration.
Price: 2 credits per ad. The $4 one-time pack covers the first. No subscription.
The alternative: creator UGC from about $100 per video, a remote studio from $149 plus $93 per clip.

See the product-ad workflow

Your product photo.
A new Cinematic story.

Watch the example, then bring your own product. Choose a reference photo and language, describe the scene, and review your plan before generation.

Start with my product photo

AI-generated imagery can vary in detail. Review the finished ad before using it.

Created by Reelry · AI-generated demonstration

Read the English translation
  1. Our celebrations are better with Al Bustan Classic!
  2. With Al Bustan Classic nuts, happy moments are sweeter when shared.
  3. We share joy and nuts together under the stars.
  4. Al Bustan Classic—a partner in every moment of pride.

What you get

  • One vertical 720p MP4 with narration for Reels, TikTok and Shorts
  • Scenes generated around the property photo: an establishing view, two detail views, a closing hero
  • Narration in seven languages, useful for multilingual markets
  • A plan you approve before generation

How it works

  1. 1. Choose a product-only photo

    Upload one photo of the product on its own. It guides the shape, colours and packaging in every generated scene. Photos with people are not used as references.

  2. 2. Describe the ad and choose a language

    Name the product, add the claims you can support, and pick one of seven narration languages. Choose a lifestyle, launch or seasonal angle.

  3. 3. Review the scene plan before generation

    Reelry writes four scenes with narration and optional headlines. You approve or edit the plan first. Generation then costs 2 credits, covered by the $4 entry pack.

  4. 4. Download the finished 720p MP4

    The result is a vertical MP4 sized for Reels, TikTok and Shorts. Check label detail, anatomy and product interactions before publishing, as AI imagery can vary.

Good fit

  • Agents who need a social ad for a new listing the same day, from the photos already shot
  • Markets where a Spanish, Portuguese or German narration reaches buyers the English ad misses
  • Open-house and just-listed announcements

Not a fit

  • Showing the actual rooms accurately. Generated scenes are inspired by the photo, not filmed from it; the real walkthrough still needs a camera or a 3D tour.
  • Photos with people, including the agent. The reference screen rejects them.
  • Any wording or imagery that could indicate a preference about who should buy or rent. The Fair Housing Act applies to the narration and any people shown; keep the ad about the property.
  • Claims that need visible proof of the real product performing, such as fit, texture or assembly. Film that on a phone instead.
  • Customer testimonials. An AI actor can deliver a scripted message, but it must not be presented as a real customer's experience.
  • Ads that depend on readable on-screen text, exact UI or third-party brands. Cinematic generation forbids generated typography and de-brands protected marks.
  • Ads longer than about 32 seconds or with more than four scenes.

What a generated listing ad is, and what it is not

The photo you upload guides the look of the property in the generated scenes: the facade, materials, colours and setting. The generated views are plausible, not photographs of the actual rooms, so the ad works as an announcement that drives viewers to the listing, where the real photos and tour live. State that in the caption if your market or brokerage requires it, and never describe generated views as the property's interior.

Fair Housing and generated people

The Fair Housing Act prohibits advertising that indicates a preference or limitation based on protected characteristics. That applies to the narration and to any people shown. The Product spotlight angle keeps people out of frame and describes the property only; use it. If you choose an angle that adds adults, review who appears in the plan with the same care you would give a filmed ad, and keep the Equal Housing Opportunity statement your brokerage uses in the ad copy.

Writing the brief

Name the property type, style and setting as the listing does, for example a two-storey brick colonial on a tree-lined street, and the two details worth a close view, such as the porch and the kitchen island. Keep to facts in the listing. Prices, square footage and addresses belong in the ad copy; generated typography is switched off.

Instagram Reels ad requirements (Meta)

Aspect ratio9:16
Recommended resolution1440 x 2560 px; minimum width 500 px for videos of 30 s or longer
Length0 s to 15 min
FilesMP4 or MOV, H.264, up to 4 GB
Safe zonekeep text and logos at least 14% from the top, 35% from the bottom and 6% from each side

Reelry's 720 x 1280 MP4 clears the minimum width and the format. Optional headlines are placed inside the safe zone; Meta's recommended resolution is higher than Reelry's output.

Source: Meta Ads Guide: Instagram Reels video, checked September 11, 2026.

Example brief

Property: two-storey brick colonial with a white porch on a tree-lined street, just listed. Show an establishing view of the facade at golden hour, one close view of the porch, one of the kitchen island under pendant lights, and a closing hero view of the front from the sidewalk. No people.

Angle to pick: Product spotlight. Shows the property with no actors, which keeps the ad clear of Fair Housing questions about who is depicted and keeps every view about the listing.

Questions

Are the rooms in the video the real rooms?

No. The scenes are generated around your photo and match its style and materials, but they are not filmed from it. Use the ad to announce the listing and send viewers to the real photos and tour.

Can the agent appear in the ad?

Not through this workflow; photos with people are rejected and generated actors would not be you. Paid plans include a separate Use-my-photos mode for reels starring you.

What about Fair Housing rules?

The Fair Housing Act applies to ad wording and any people shown, however the video was made. Pick the Product spotlight angle so no people appear, keep the narration about the property, and include your brokerage's Equal Housing Opportunity statement in the ad copy.

Can it show the price or the address on screen?

No. Generated typography is switched off. Put price, address and open-house times in the caption and ad copy.

What does one ad cost?

2 credits per generation, covered by the $4 one-time pack. There is no subscription requirement; plans exist for agents advertising several listings a month.

Start with your product photo

Choose the photo, describe the ad, pick a language, and review the plan before generation.

Create my product ad

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